If no one opens the emails that you send, building a list like every top internet marketer tells you to do is pointless. As my online career gets closer to my 10,000 hours needed to be an expert, my focus has started to shift to the little things that are often left out by a lot of marketers because their focus is on MAKING MONEY, which is important but often this focus is the very thing that causes you not to make money. As you begin to make money you start to realize that you would have made a lot more had you simply paid attention to the little things such as copy-writing, your overall numbers and conversions. These things at times can be extremely boring but over time they will pay off.
In this article, you are going to learn several techniques that will help you not only earn more money, but they will make earning more money a lot more fun. You will start to understand your numbers, and conversions. You will start to understand the psychological triggers that cause people to react more times than not in your favor! The tips I’m going to give you should be used wisely because they truly hold the power to turn you into a marketing guru overnight. What makes a guru a guru? The answer is simple, their campaigns convert and when these email headlines that you are about to learn start to hit your marketing list, your campaigns will convert to!
The 3 topics below are email headline styles that I have found to work the best for me and convert 10%-33% higher when used in email newsletters, especially when they are directed at the Make Money Online or Home Business Niche.
1. The Important Message Or Important Announcement
Over my 4 plus years of working from home full time, I have built all of my businesses by doing live webinars. To get people to these webinars can at times be tricky especially if they have been to your webinars before. Here are some tips when utilizing the special message announcement to your list.
Here are some example email headlines…
Finally>> I Can Tell You What I’ve Been Working On…
It’s Time (Their Name)
O.K My Big Mouth Has Got Me In Trouble…
You Will Not Believe What I Just learned…hehehe
Pow…Bang…Kazaam…You’re Not Ready For These Goodies…
The headlines above are examples that you can use to draw interest in your emails, and are great to get people to come to your webinars. Thank me later because there is more.
2. I learned a lot of my marketing strategies by typing my favorite words into a Google or YouTube search bar “HOW TO.” With that being said, I figured if it was good enough for me, it’s good enough for my headlines!
When using “How To” headlines it is important to be direct and make sure whatever you are claiming to know hot to do, that you actually teach that topic.
Here are some example email headlines…
How To Write Email Headlines That Convert And People Open
It works well when you pose a question and then tell them that you will show them “How To”
Need Leads? Learn How To Get Them Fast
Learn How To….
How to email headlines work well because people always want learn new things and when you target the right niche your conversions will go through the roof.
3. People Act On Emotions So Strike A Nerve!
Always try to pull out the inner emotions of your prospects. This works well when you capture whats going on inside of your prospects mind!
Here are some example email headlines…
Are You Kidding Me..(Their Name)
Are You Lying To Yourself, (Their Name)?
Are You In Or Out?
These headlines strike emotions and when you write awesome copy in the body of the email that triggers even more emotion that matches the killer instinct of your headlines, your messages will convert much better.
These email headline tips will help your emails convert, more people will open them and they are sure to help you make more money, build a business and list of followers that are engaged and ready to take action. Try them for yourself, and be sure to add your own twist to them to make them your own. Enjoy!












Hey Vince,
Powerful article on converting your emails into actually people opening and reading. You are right on about the small things. I often ask, “Have you ever been bitten by an elephant?” Answer always “no”. I then ask, “Have you ever been bitten by a mosquito?” Answer always “yes” I then state, “Well we better watch out for the small things.”
Not having our emails opened by our prospects is in the business world like: Volume without profit or like eating soup with a fork.
I took great interest in your article and will make some adjustments immediately. Thanks again for all you share.
Make today your best!
Lloyd
Thanks, Lloyd let me know if they work for you!
Vince
Awesome post, Vince. You’re so right. People often act on emotion and they also respond when they are addressed by name. Thanks for sharing.
Etieno,
People live their lives avoiding pain and seeking pleasure. But They react to things because of emotions! Enjoy
Vince
Awesome as always vince i send alot of emails and that really helps thanks